Crowd in Motion

Crowd in Motion is an EDIH aiming to accelerate the use of crowd technology and AI for motion data analytics through Internet of Things (IoT), FabLabs and access to finance for the green and digital transformation of the alpine tourism and sports industry. It effectively meets the needs of digital transformation in these sectors, e.g. lack of SME capacity, technology-strategic and operational issues and difficulties of digitalisation (cf. EC study on digitalisation in tourism 2018). Crowd in Motion contributes to the EU twin green and digital transition approach explored with the help of the innovative power of startups, SMEs and creative citizens. Based on a bottom up innovation approach, it uses crowd intelligence to identify citizen and customer needs and future market potential. Crowd in Motion’s broad portfolio comprises 68 digital innovation services focusing on SMEs’ individual training requirements and digital innovation maturity. The EDIH provides five regional experimentation facilities in digital fabrication and IoT labs (data sandboxes) in order to develop and test the added value of data based solutions for sustainable tourism. It offers access to finance for SMEs by leveraging private funds e.g. through crowdfunding support, matching initiatives with green public investments and innovative public procurement. The Crowd in Motion consortium is composed of 7 complementary partners and 45 committed national and European networks and experts.